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SquareFare

Squarefare is a personalised food recommendation subscription service based in Manhattan, NYC. We were brought on board to transfer the site from Squarespace to Bubble, implement a B2C dashboard and get the MVP up and running.

The Problem:

The client had built their initial site in Squarespace before realising it would not be suitable for their needs. They also needed a new onboarding form, and a user dashboard built.

Planning

During the planning phase of this project, we examined the problem, and discussed what would and would not work in Bubble. Moving over the marketing site for Squarefare was simple, but building out the dashboard and the form required more complex workflows. We focused on:

  • A design for the dashboard and form that matches the original design they built in Squarespace
  • A dashboard that has good security features, and is simple to use.
Squarefare homepage, showing dry flowers, and a heading stating 'Your Nutrition Concierge'
Squarefare onboarding initial question asking user name on purple background

Building

The form was a multi-step form, working through three main phases:

  • Building a demographic profile,
  • Building an activity profile,
  • Building a lifestyle profile.

Heading

With the dashboard complete, and the site moved over to Bubble from Squarespace, we discussed future revisions with the dashboard, and the best user experience for the form.

Squarefare dashboard showing a meal and its nutritional information

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